Linton, who most recently worked as Executive Vice President of Marketing for Silicon Valley start-up, FreeMonee Network, has spent 30 years in marketing and general management for such high-profile companies as eBay, Best Buy, Progressive Insurance, and Procter & Gamble. While at eBay, Linton launched a couponing capability and loyalty program. As the Chief Marketing Officer of Best Buy, he delivered a number of innovations, including the Reward Zone Loyalty Program; Rolling Stones Four Flicks DVD; and the marketing program to nationally expand “Geek Squad.” Linton also has significant sponsorship experience including NASCAR and numerous music events, including a New York City Central Park concert featuring “Sting.” Before joining FreeMonee, Linton consulted for a number of companies and wrote a column for Forbes.com called "CMO Calculus." Over the years, Linton has received several marketing accolades and honors from such publications as Promotion Magazine and Ad Age. He is also the recipient of 2 Effies and is a member of the Retail Advertising Hall of Fame. Linton has a master’s degree in business administration from Duke University and received his bachelor’s degree from Bowling Green State University.
Organization Name | Title At Company | Start Date | End Date | |
---|---|---|---|---|
GroundTruth | Advisor | — | — | Detail |