Matej started his first venture selling ad space in ski resorts when he was still a teenager. He found his passion in marketing and founded an award winning event marketing agency, employing 40 people and working for international clients such as Philip Morris, Vodafone, HP and Microsoft. Being a big math and statistics enthusiast, he came up with the idea to measure online popularity of DJs, which eventually evolved into Viberate. He specializes in team leadership and strategic planning.