Magid Abraham is the Co-Founder of comScore, Inc., and currently serves as the Executive Chairman of the Board of Directors. Magid served as Chief Executive Officer from the company’s founding in 1999 until March 2014. Prior to co-founding comScore, Magid was Founder and Chief Executive Officer at Paragren Technologies, Inc., which specialized in delivering large scale Customer Relationship Marketing (CRM) systems for strategic and target marketing. Paragren is now part of Siebel Systems. Before founding Paragren, Magid was President and Chief Operating Officer at Information Resources, Inc., a major international research company, which he led through a period of rapid growth in revenues, market share and profit. Throughout his IRI career, Magid has been a prolific innovator who designed a number of pioneering marketing applications that became standards of CPG marketing practice. Magid is a widely recognized expert on market research, consumer modeling and innovative information solutions. Magid has authored many articles in a variety of academic and industry journals. Magid's most recent honor, received in January 2011, was the Buck Weaver Award for Marketing, established by MIT’s Sloan School of Management for individuals who have made important contributions to the advancement of theory and practice in marketing science. In 2009 he received the AMA’s Parlin Award, a preeminent national honor recognizing one individual annually who has demonstrated “outstanding leadership and sustained impact on advancing the evolving profession of marketing research over an extended period of time.” Magid has received the Paul Green award by the American Marketing Association (AMA) for the "best article that shows or demonstrates the most potential to contribute to the practice of marketing research and research in marketing," and the AMA’s William F. O’Dell Award for an article “that has made the most significant long-term contribution to the marketing discipline.” Magid was also named Ernst & Young® Entrepreneur of the Year in 2008. Magid was also inducted in the Entrepreneurship Hall of Fame, designated along with comScore as a “Technology Pioneer” by the World Economic Forum, and was named a “Great Mind” by the Advertising Research Foundation. Magid has given numerous speeches on Internet industry trends and marketing subjects in various industry conferences and forums. Magid received a Ph.D. in Operations Research and an MBA from MIT. Magid also holds an Engineering degree from the École Polytechnique, France's premier science and engineering school.
Organization Name | Title At Company | Start Date | End Date | |
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GroundTruth | Board Member | Jan 1, 2013 | — | Detail |