Colin is currently the Head of Partnerships at iwoca, the award-winning alternative lender. He is responsible for growing iwoca's loan book through partnerships, and oversees collaborations with the likes of NatWest/RBS, Tide, Xero and Funding Options. He is also responsible for sales through commercial finance brokers and accountant referrals.Prior to joining iwoca, Colin was the Commercial & Product Director, at Redbus Media Group, a specialist media owner, where he was responsible for partnerships with Tesco, Asda and Sainsbury's. Colin started his career as a strategy consultant at Accenture and has also worked in commercial roles at Littlewoods Gaming and betfair.