Details

Last Funding Type

Seed

Last Funding Money Raised

$319.35K

Industries

Analytics,B2B,Document Management,Software

Founded date

Jan 1, 2012

Number Of Employee

11 - 50

Operating Status

Active

Docalytics is a tool that helps B2B sales and marketing professionals sell more effectively by giving novel insights into how their document-based collateral is working.

Docalytics gives marketers rich analytics tools to see how their whitepapers, case studies, and other document & presentation-based content is working. Beyond simple downloads, marketing can see which pages in the content readers spend the most time on, where they drop off, and which pieces of content work best across the entire organization. Information is synced into existing marketing and sales automation systems such as Marketo, Hubspot, Pardot, and Salesforce.

For sales professionals, Docalytics allows users to make their email attachments tracked so that they get notifications when the recipient opens and meaningfully engages with the content. Docalytics is available right within the salesperson's Gmail or Outlook inbox. Without any extra effort, Marketing receives usage reports for what collateral the sales team is actually using, and how effective it is.