Basic Attention Token

company

About

The Basic Attention Token is the new token for the digital advertising industry.

Details

Last Funding Type
Initial Coin Offering
Industries
Advertising,Advertising Platforms,Blockchain,Information Technology
Founded date
Jan 1, 2017
Number Of Employee
1 - 10
Operating Status
Active

Digital advertising is broken. It is a market filled with middlemen and fraudsters, hurting users, publishers and advertisers. The Basic Attention Token (BAT) was developed to address this. BAT, an ERC20 token built on top of Ethereum, will be the token of utility in a new, decentralized, open source and efficient blockchain-based digital advertising platform.

Funding Rounds

Number of Funding Rounds
Total Funding Amount
3
Basic Attention Token has raised a total of — in funding over 2 rounds. Their latest funding was raised on Mar 3, 2018 from a Initial Coin Offering round.
Announced Date Round Money Raised Number of Investors Lead Investors Post Valuation
Mar 3, 2018 Initial Coin Offering 2 Detail
May 31, 2017 Initial Coin Offering 3 Detail
May 31, 2017 Initial Coin Offering 1 Detail

Investors

Number of Lead Investors
Number of Investors
6
Basic Attention Token is funded by 6 investors. ICONIUM and Fundamental Labs are the most recent investors.
Investor Name Lead Investor Funding Round
ICONIUM Initial Coin Offering
Fundamental Labs Initial Coin Offering
Alexis Berthoud Initial Coin Offering
All Blue Capital Initial Coin Offering
Genesis One Capital Initial Coin Offering
Henok Tekle Initial Coin Offering

Employee Profiles

Number of Employee Profiles
5
Basic Attention Token has 5 current employee profiles, including Executive Brendan Eich
Executive
Executive
Employee
Executive
Executive