Clicktale

company

About

Clicktale taps into the wisdom and behavior of millions of visitors to solve critical customer challenges and innovate superior experiences.

  • 101 - 250

Details

Last Funding Type
Series B
Last Funding Money Raised
$17M
Industries
Analytics,Business Intelligence,SaaS
Founded date
Jun 1, 2006
Number Of Employee
101 - 250
Operating Status
Active

Clicktale taps into the wisdom and behavior of millions of visitors so that businesses can deliver the best digital experiences and drive amazing business results. Complex behavioral patterns are synthesized based on millisecond-level actions such as hovers and scrolls, enabling businesses to interpret their customers’ digital body language and understand intent. The pioneer in Experience Analytics, Clicktale marries cognitive computing, machine learning and psychological research to automatically surface issues and answer questions that keep executives up at night. With unique behavioral data, clear visualizations, and world-class customer experience expertise, Clicktale is driving the “Experience Era” at the world’s leading brands. Clicktale’s global customer base includes Walmart, Microsoft, Adobe, MetLife, The Royal Bank of Scotland and Avis. Clicktale. Answer anything.

Primary Benefits
- Understand customer intent and digital body language - Rich behavioral data replicating every in-page visitor interaction, down to the millisecond

- Quantify impact - Discover the business impact of visitor behavior, gestures and mindset. Create advanced segments to track behaviors observed in recordings.

- Prioritize - Identify in-page critical paths & junctures. Find best/worst performing paths and get insights on how to guide them back in the right direction.

- Innovate - Bring better experiences to market faster by automatically surfacing opportunities and challenges affecting business results, including questions you never thought to ask.


Key features

Watch and download Session Replays of your customers' actual browsing behavior. See every mouse move, click, scroll and keystroke.

Data-rich, high fidelity Heatmaps aggregate thousands of browsing sessions showing you where visitors look, where they click, where they skip and how far down they scroll.

Form Analytics helps increase your online forms' conversion rates by revealing which fields take too long to fill, are often left blank, or cause your customers to leave.

Segment customers based on any browsing behavior or business process. Understand customers who have abandoned your funnel, experienced errors, or could not find what they were looking for.

Funding Rounds

Number of Funding Rounds
Total Funding Amount
2
$52M
Clicktale has raised a total of $52M in funding over 2 rounds. Their latest funding was raised on Jan 28, 2015 from a Series C round.
Announced Date Round Money Raised Number of Investors Lead Investors Post Valuation
Jan 28, 2015 Series C $35M 1 Kohlberg Kravis Roberts Detail
May 1, 2013 Series B $17M 2 Detail

Investments

Number of Investments
Number of Lead Investments
1
0
Clicktale has made 1 investments. Their most recent investment was on Jul 5, 2022, when qiibee raised $4.80M.
Date Company Name
Round Money Raised Industry Lead Investor
Jul 5, 2022 qiibee
Seed $4.80M Blockchain

Investors

Number of Lead Investors
Number of Investors
1
3
Clicktale is funded by 3 investors. Kohlberg Kravis Roberts and Viola Partners are the most recent investors.
Investor Name Lead Investor Funding Round
Kohlberg Kravis Roberts Yes Series C
Viola Partners Series B
Talis Capital Series B